Production Overview
We build
the image.
Freemason.cz is a Prague campaign production house. We build the world where the product starts to sell — scenario, space, light and campaign, not just photos. We work as a white-label partner: the output is delivered under your brand's banner with full rights transfer.
15 years in production · since 2011
70+ commercial productions
17 markets incl. the USA
Full rights transfer — standard, not an add-on.
What we deliver
Campaign productionKey visuals and advertising campaigns from scenario to output.
Commercial photographyProduct, portrait and brand photography with full production backing.
Video productionAdvertising spots, brand films, social cutdowns.
Tactical productionField production for the defence and security sector. Real conditions, under pressure.
Fashion editorialFashion editorials, beauty campaigns, portraits with character.
Scenic productionLive fire, controlled pyrotechnics, genre projects on location.
Visual identityA key visual and a visual system usable across channels.
White-labelProduction under the client's banner. Full rights transfer, no watermark.
How we work
Preproduction is 40% of a project. The value of a visual is decided before the first light goes on.
- Brief & goal — what the image must achieve and where it will be used.
- Visual direction — light, space, composition. Decided in preproduction, not on set.
- Production — location, team, equipment, execution. Every detail intentional.
- Post-production — selection, retouching, grading, exports for all formats.
- Delivery & rights — final files and full transfer of intellectual property rights.
What is included
- Complete preproduction, production and post-production
- Final files in all required formats
- Full transfer of IP rights — standard, not an add-on
- White-label: no watermark, no studio credit
Collaboration frameworks
Compact projects
from 80,000 CZK
Portrait series, product visuals, a single key visual.
Commercial projects
120,000 – 350,000 CZK
Campaigns, brand series, video, multiple outputs.
Large campaigns
350,000 CZK +
Large teams, special projects, international productions.
The budget always reflects the goal — team, location, equipment, post-production and licence scope. Every project has its own logic.
Discretion
Part of the portfolio is under NDA. We show our best work in person or on a call. We run a handful of productions a year. By design — preparing one campaign takes weeks, not days.